Ayar Şentürk, H. Building the Friendly-Airline Brand:Hospitable Cabin Crew for Digital Marketing Activities. 2019. In Digital Marketing Strategies for Tourism, Hospitality, and Airline Industries , IGI Global, District-Of-Columbia, 197-220.

Ayar Şentürk, H., (2019). Building the Friendly-Airline Brand:Hospitable Cabin Crew for Digital Marketing Activities. Digital Marketing Strategies for Tourism, Hospitality, and Airline Industries (pp.197-220), District-Of-Columbia: IGI Global.

Ayar Şentürk, Hayat. "Building the Friendly-Airline Brand:Hospitable Cabin Crew for Digital Marketing Activities." In Digital Marketing Strategies for Tourism, Hospitality, and Airline Industries , 197-220. District-Of-Columbia: IGI Global, 2019

Ayar Şentürk, Hayat A. . "Building the Friendly-Airline Brand:Hospitable Cabin Crew for Digital Marketing Activities." Digital Marketing Strategies for Tourism, Hospitality, and Airline Industries , IGI Global, 2019, pp.197-220.

Ayar Şentürk, H. (2019) "Building the Friendly-Airline Brand:Hospitable Cabin Crew for Digital Marketing Activities", Digital Marketing Strategies for Tourism, Hospitality, and Airline Industries . District-Of-Columbia: IGI Global.

@bookchapter{bookchapter, author ={Hayat AYAR ŞENTÜRK}, chaptertitle={Building the Friendly-Airline Brand:Hospitable Cabin Crew for Digital Marketing Activities}, booktitle={ Digital Marketing Strategies for Tourism, Hospitality, and Airline Industries}, publisher={IGI Global}, city={District-Of-Columbia},year={2019} }