The Price Promotions Effect on Multichannel Shoppers’ Behaviors in Turkey*


Doğanay Ö., Kırçova İ.

Journal of Current Research on Social Sciences, vol.9, no.3, pp.13-31, 2019 (Peer-Reviewed Journal)

  • Publication Type: Article / Article
  • Volume: 9 Issue: 3
  • Publication Date: 2019
  • Journal Name: Journal of Current Research on Social Sciences
  • Journal Indexes: Index Copernicus
  • Page Numbers: pp.13-31
  • Yıldız Technical University Affiliated: Yes