Impact of Psychological Distance on Pricing Decisions of Global Companies


CAN E., Büyükbalcı P., Arslan B.

International Congress of Management, Economy and Policy, İstanbul, Turkey, 26 November 2016, pp.456

  • Publication Type: Conference Paper / Summary Text
  • City: İstanbul
  • Country: Turkey
  • Page Numbers: pp.456
  • Yıldız Technical University Affiliated: Yes