Impact of Psychological Distance on Pricing Decisions of Global Companies

CAN E., Büyükbalcı P., Arslan B.

International Congress of Management, Economy and Policy, İstanbul, Turkey, 26 November 2016, pp.456, (Summary Text)

• Publication Type: Conference Paper / Summary Text
• City: İstanbul
• Country: Turkey
• Page Numbers: pp.456
• Yıldız Technical University Affiliated: Yes