SEGMENTATION OF FEMALE APPAREL MARKET THROUGHCONSUMER DECISION-MAKING STYLES


Yıldırım S., Aydın K. , Ustaahmetoğlu E.

Balkan Journal of Social Sciences, vol.5, no.9, pp.115-130, 2016 (Refereed Journals of Other Institutions)

  • Publication Type: Article / Article
  • Volume: 5 Issue: 9
  • Publication Date: 2016
  • Title of Journal : Balkan Journal of Social Sciences
  • Page Numbers: pp.115-130