ARE VIRTUAL GOODS EQUAL IN VALUE TO THEIR MATERIAL COUNTERPARTS? COMPARISON BASED ON HEDONIC AND UTILITARIAN VALUES

---

SAĞKAYA GÜNGÖR A., OZANSOY ÇADIRCI T.

9.Uluslararası Bilimsel Araştırmalar Kongresi (UBAK), Ankara, Turkey, 12 December 2020

• Publication Type: Conference Paper / Full Text
• City: Ankara
• Country: Turkey