A Qualitative Study on the Antecedents and Consequences of Digital Customer Experience

Yavuzyiğit D., Ayar Şentürk H.

in: Contemporary Approaches to Business and Economics, Mehmet Baykal,Aziz Dayanır, Editor, Filiz Kitabevi, İstanbul, pp.27-46, 2022

  • Publication Type: Book Chapter / Chapter Other Book
  • Publication Date: 2022
  • Publisher: Filiz Kitabevi
  • City: İstanbul
  • Page Numbers: pp.27-46
  • Editors: Mehmet Baykal,Aziz Dayanır, Editor
  • Yıldız Technical University Affiliated: Yes