The use of urban identity for the marketing of housing projects in the context of urban branding: Istanbul case

İnce E., DİNÇER İ. S.

MEGARON, vol.12, no.4, pp.635-646, 2017 (Peer-Reviewed Journal) identifier

  • Publication Type: Article / Article
  • Volume: 12 Issue: 4
  • Publication Date: 2017
  • Doi Number: 10.5505/megaron.2017.50570
  • Journal Name: MEGARON
  • Journal Indexes: TR DİZİN (ULAKBİM)
  • Page Numbers: pp.635-646
  • Yıldız Technical University Affiliated: Yes