Yayınlar & Eserler

Diğer Dergilerde Yayınlanan Makaleler

Persuasive messages and emotional responses in social media marketing

Journal of Management, Marketing and Logistics, cilt.4, ss.202-208, 2017 (Diğer Kurumların Hakemli Dergileri)

Why Companies Go Positive Marketing Innovations: A new theoretical prototype for 4Ps of Innovation

Journal of Business, Economics and Finance, cilt.6, 2017 (Diğer Kurumların Hakemli Dergileri)

Hakemli Kongre / Sempozyum Bildiri Kitaplarında Yer Alan Yayınlar

Firm Innovativeness from the Perspective of Complex Adaptive Systems (CAS) Theory: A Conceptual Framework

7th International Conference on Leadership, Technology, Innovation and Business Management (ICLTIBM-2017), Muğla, Türkiye, 09 Kasım 2017, ss.258-262

The evolution of research on organizational compassion capacity:a systematic review and research agenda

The European Conference on Psychology and the Behavioral Sciences, Brighton, İngiltere, 04 Temmuz 2017, ss.61-76

Persuasive messages and emotional responses in social media marketing

2nd world conference on technology, innovation and entrepreneurshipnt, 12 - 14 Mayıs 2017

Persuasive Messages, Emotional Responses and Behavioral Intentions in Social Media Marketing

2nd World Conference on Technology, Innovation and Entrepreneurship, İstanbul, Türkiye, 12 Mayıs 2017, ss.12